2.27.2013

16th COLONY : THE VIDEO LOOKBOOK

With a few weeks into the launch of 16th Colony, I'm really happy with how well it's gone.

I've had such a great response and have been pretty busy packaging up a bunch of ponchos and sending them out to new homes. Anyway, I wanted to post the video lookbook that I produced for the collection. I course always love a good photo lookbook, however I think that a short video lookbook can give you such a strong feeling for what the brand is - it's almost like you can sense exactly what it'd be like to be surrounded by that world and to so effortlessly wear each of the pieces. Everything about it, the music, the setting, the mood - it's to allow for the imagination to be let free to run wild.

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